Dani Pitta is a multifaceted writer and business woman, with diverse projects that seek to give new meaning to how we view ourselves and our work. Mostly, Dani is an unexpected person. You don't expect someone to be able to talk about such deep, and often pressure-filled, topics in such a light, beautiful and touching way.

In addition to being an incredible and strong entrepreneur in everything she sets out to face, she writes in the most sensitive and artistic way, expresses herself, and impacts us with her reflections in a sensitive, meaningful and profound way.

This project is beyond the visual representation of the company of a writer with remarkably human projects, it is the representation of the essence of a remarkable person, Daniela Pitta. The greatest value of this project, is the process of discovering and rediscovering who Dani is and how deeply she wants to impact people, and how to represent such a beautiful essence visually. It is no coincidence that she became one of our best friends in our lives, the most collaborative process as possible, made this project and this friendship possible.